Land of Sauces
Scrawling those first few words, I realized there were a few key details that sparked Half‑Price Heroes Book One. I knew the story involved a comedic king named Reggie and a group of dysfunctional heroes. I also knew it would take place in a land of Food Gods—Jimmyville.
At first, I imagined the people of this land—and their king—as somewhat grotesque and counterproductive. Instead, Jimmyville became lovable. It grew into a juxtaposition of modern American issues and archaic medieval technology. As a result, the people of Jimmyville use a mail‑based social media platform called Jest. They also revere a Holy Food Corp. In its questionable benevolence, “The Corp” promotes the worship of the Food Gods.
To my surprise, Jimmyville had real potential as a setting. It connected people to fantasy through concepts they already understood. Money isn’t gold or coins—it’s jimmynickels. Vegetables are illegal. Yet the populace still wonders where flour for pies or grain for livestock comes from.
The people of Jimmyville are ignorant, but also lovable. I like to imagine they’re practical. They search for the easiest way to get paid and squeeze a little enjoyment out of life. Isn’t that a puzzle many modern Americans are trying to solve? I relate to that eagerness to cut through nonsense and earn an extra five minutes of fun with friends.
I’ve been constructing a map of Jimmyville, as well as maps of its neighboring countries. Having a full‑time job means writing late into the night, so the process is taking longer than I’d like.
As I delve deeper into the world’s lore, I’m intrigued by the secrets and surprises it holds. I hope my readers will be too. Soon, I’ll share more about the Capital City of Meaty Delight and outline the different areas of the city featured in the first book.

